Pinterest is a Visual Search Engine with a social media component to it. If you are not using Pinterest for marketing your products and services then you are missing out! Here are 5 reasons your business needs to be on pinterest.Read More
HERE IS WHAT YOU NEED TO KNOW ABOUT HASHTAGS ON PINTEREST
It's a way around the smartfeed - the pinterest algorithm!
Hashtags on pinterest now give you a different way to search on the platform.
Now with the hashtag search on Pinterest, what happens is that when someone does a search on Pinterest but instead using a hashtag or clicks on a hashtag in a pin description, then pinterest will showcase the latest pins that have utilized that particular hashtag!Read More
Running a business without a defined target audience is like setting up a stall in a crowded unlit room. You know there are people around, people that would be interested in what you have to offer but they can’t see you and you can’t see them. So you end up shoving your pamphlet and giving your spiel to people who don’t care what you’re about because, well, they can’t see you in the large crowd in a dark room.
What does having a defined target audience look like? For the right person, the world stops, the crowd disappears and all of a sudden a light shines from the heavens like a spotlight just on you.
How do you obtain such a spotlight? You define your target audience and present them with your business as *the* solution or missing piece--and just like that, like magnets you will attract.
Here are 5 things to think about when it comes to defining your target audience:
getting keywords right is so important on Pinterest. Not to mention, that keywords and keyword searches increase your rank on Pinterest. Meaning the more people land on your pins and engage with them they more likely your pins will become the first few to show up--which is the optimum place to be in as those pins receive the most repins or clickthroughs.
There are particular places on Pinterest that you should be using keywords in order to show up in the in-Pinterest searches. But to be clear, keywords on Pinterest don’t yield literal search results. This, in a way, is a good thing because the likelihood of your pins showing up are higher as long as your keyword is in the same umbrella. For example if you search “toys for toddlers” your search will probably yield results like “homemade toys for toddlers,” “quiet time toys for children,” “best apps for toddlers,” “nursery must-haves,” “outdoor toys,” “toy organizational kits”..you get the point!
The best tool for Etsy sellers is Pinterest. Why? It’s essentially a search engine where your target audience hangs out and scavenges the internet for products just like yours. It has the ability to optimize your product’s reach outside of the people that follow you and it can drive traffic and sales. So if used effectively, Pinterest can be the most important tool for an Etsy seller and here is how to make Pinterest work for youRead More
Pinterest can be one of the major ways in which you see a spike in traffic to your blog or online shop--believe us-- but many people don’t understand how they can make Pinterest work for them. If used correctly, you can be directing people where you want to be every day in large numbers-- not just any people--but your target audience, you know, people that will convert.
This is why we emphasize the importance of Pinterest as a tool that every creative entrepreneur should not only have in their tool kit but know how to use effectively. That starts today!
So how can you make sure that your Pinterest is effectively working for your business? Here are 5 ways
This term Shadow Ban has been swirling around for the last week or so and it has gotten many people scared. Instagram has not officially come out and acknowledged this “shadow ban” but it has in an indirect way acknowledged it by releasing an official statement on their facebook. Mentioning that there is some things that they are trying to work out and for the time being they emphasize creating good, creative and unique content. It seems this is all on to the road of Instagram working on their algorithm.Read More
So it’s no secret here, but Canva has become one of the free services that has come to play an integral role in our small business. It has helped us create beautiful graphics, workbooks, opt ins, pdfs and more!
So in this quick video tutorial we show you how to create a line in Canva - in fact we share with you 3 ways to create a line in Canva. This has come to be so handy when creating content for buzzing creatives, that we had to share with you.Read More
Working from home and being your own boss is a blessing and a curse. While it’s awesome because you get to do whatever you want to do, however you want to do it and whenever you want to do it, this can quickly turn against you if you don’t remain motivated. Motivation is a difficult elixir to come across as a creative entrepreneur or a small business owner. We all start off with it. We all are pumped and ready to achieve, set goals and get paid. But hard work doesn’t always mean that you will get what you work hard for. And since that system and accountability you would otherwise have in a conventional work environment isn’t in place in your own home, waking up everyday and remaining motivated becomes a task in itself.
So we have some tips for you to remain motivated