Posts tagged Social Media tips
Define your target audience with these 5 easy steps

Running a business without a defined target audience is like setting up a stall in a crowded unlit room. You know there are people around, people that would be interested in what you have to offer but they can’t see you and you can’t see them. So you end up shoving your pamphlet and giving your spiel to people who don’t care what you’re about because, well, they can’t see you in the large crowd in a dark room.

What does having a defined target audience look like?  For the right person, the world stops, the crowd disappears and all of a sudden a light shines from the heavens like a spotlight just on you. 

How do you obtain such a spotlight? You define your target audience and present them with your business as *the* solution or missing piece--and just like that, like magnets you will attract.

Here are 5 things to think about when it comes to defining your target audience:
 

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What is an Instagram Shadow Ban

This term Shadow Ban has been swirling around for the last week or so and it has gotten many people scared.  Instagram has not officially come out and acknowledged this “shadow ban” but it has in an indirect way acknowledged it by releasing an official statement on their facebook.  Mentioning that there is some things that they are trying to work out and for the time being they emphasize creating good, creative and unique content.  It seems this is all on to the road of Instagram working on their algorithm. 

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Minimal Printable Planner for Social Media & Blogging with Calendar - Digital Download

As a creative entrepreneur, blogger or small shop owner there is nothing more important than being organized. It’s hard--we know--the struggle is real. But what if we shared our comprehensive planner with you?

Our planners are full of all the stuff you need to get organized in one place. That is why we made our own planner and we thought...well...we think some of you might benefit from a similar planner. 

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why you should schedule your social media

Automating aspects of your business and blog such as social media will not only save you time it will help you better understand your audience. Therefore Scheduling your social media becomes vital to your blog or business’s success.
So if you have not been scheduling your social media then my friends, it’s never late to start.

Here are reasons why you need to schedule your social media

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How to use Instagram Stories - a step by step tutorial

Instagram Stories is a new feature which allows you to create a “story” which is a montage of photos and videos that you take and add as you go to what then becomes your story when viewed together.  

Essentially it becomes a sort of slideshow which appears on your account for 24 hours and then disappears.

So let’s get right to it!

We have recorded a full Instagram Stories Tutorial for you, if you are not up for watching the video no worries, we have a step by step tutorial in images and text below!

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How to use Facebook groups to promote your business

Facebook groups are a great way of increasing your following and engagement, but yes, it’s another social media platform to manage and curate or keep up with. But if done effectively Facebook groups are truly rewarding. There are few ways by which you can use Facebook to promote your brand either through your own Facebook group or through others. It is important to find groups that are in and about your niche or to restrict access to your own group to keep your members as reflective of your target group as possible.

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Snapchat for business: Why and How to use it

Snapchat is one of the fastest growing social networks in the world. Without having to do very much, you can use snapchat to take your branding and marketing to the next level entirely. Meaning, you can use snapchat to humanize you and help you connect with your followers/clients like no other platform allows. You can show your creative, quirky, fun, funny, or personal side with snapchat and all of it’s features.

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